New York City map: locate yourself in the city

The questions that I receive from people often end up guiding the subjects here on the blog. The cool thing about having this contact with you is finding out the issues that matter – and also realizing that what is obvious to me may not be so obvious to you. That’s how the idea of today’s post came about! I realized that New York’s neighborhoods cause some confusion among the people who travel here. The truth is most of the tourists know how to locate in Manhattan – in Midtown and Downtown. But the rest of the city ends up being mystery for many people. So I decided to write this post to help everyone find out – both when it comes to choosing a hotel and planning the itinerary and when it comes to enjoying the days here!

New York is the most populous city in the United States and it is divided into 5 boroughs: Manhattan, Brooklyn, Queens, The Bronx and Staten Island. The most famous is the island, Manhattan, which ends up taking 80% of the travel time of most people (or even 100%). Do you think the island is big? Compared to other districts, Manhattan is nothing …

Still speaking about Manhattan, the island can be divided into three major areas: Lower Manhattan, Midtown and Upper Manhattan. Lower Manhattan is the region below Union Square (14th). Midtown is the area that runs from Union Square to 59th St (where Central Park begins). And Upper Manhattan begins on 59th street until the end of the island. The Midtown and Upper Manhattan areas are all divided into the numerical grid system, with horizontal streets and vertical avenues. This makes location much easier. Almost all avenues have numbers like First Avenue, Second Avenue, and they increase from east to west, and the streets (which are all numbered – from 1 to 220) increase from south to north. That’s why it’s so easy to walk around the island and locate quickly. For example, Bloomingdale’s is at 59th Street and Lexington Avenue. The Empire State is on Fifth Avenue, between 33 and 34th St. In the Lower Manhattan region, the system is a bit different, with streets having “normal” names. This region was colonized first, so it has a more messy location style. The grid system only starts from 14th Street.

In addition to the three major areas of Manhattan, we still have the neighborhoods in the island. On the map above, you can visualize them and get an idea of when they are located. What I realize is that a lot of people are unaware of the fact that certain neighborhoods are in the island. Harlem, for example, is in Manhattan – and is divided into three areas, inclusive.

You’ve probably heard of Broadway and its plays, right? This is a name that generates a lot of confusion … Broadway is an avenue that starts in Downtown, near Battery Park and goes to the northern tip of Manhattan. Unlike the other avenues on the island, Broadway is not linear, it will change the route as it moves up the map. At one point on the island, it is near Fifth Avenue. Already at another time, it is close to Seventh Avenue. Times Square is the spot where Broadway and Seventh Avenue meet – and it’s here in the Times Square area that the famous musicals take place. Keep this in mind … the Broadway musical theater region is Times Square and the surrounding area.

In recent years, the other boroughs of New York have gained prominence in the tourist route. Those who follow me know that I always say that the city goes far beyond Manhattan. But as I said at the beginning of the post, Manhattan is small compared to other boroughs … And if the island is “small” and most tourists invest at least 5 days to explore it, we can conclude that you can not explore the other boroughs in one afternoon, right? So when you plan your itinerary and you want to include Brooklyn, for example, you need to define which Brooklyn neighborhoods/regions/points. Are you just crossing Brooklyn Bridge and enjoying the park? Do you want to explore Williamsburg? To know the region of Coney Island? Visting Bushwick? All of these are distinct regions that are part of Brooklyn. Keep this in mind: you can not “get to know Brooklyn” in a day. On the map above, you get an idea of the location of each neighborhood.

The same goes for Queens … in fact, if you thought that Brooklyn is big, check the map above! The two New York airports are located in Queens. JFK is to the south and LaGuardia to the north. Queens has become an alternative destination for many tourists who want to save money with hotels. Look on the map above for the location of the boroughs of Astoria and Long Island City  – they are on the edge of the East River and, consequently, very few subway stations from Manhattan.

And since we’re talking about Queens, we need to talk about Long Island City. The highlighted neighborhood on the map is on the edge of the East River and the hotels in the area have been the choice of many tourists who want to save money with hotels. Depending on where you’re staying, it’s only one station from Manhattan and few minutes from Times Square. But when doing your research, do not forget that there is also the Long Island region, which you can see on the map above and is located in southeastern New York state, east of the island of Manhattan. Long Island contains four counties, two of which are boroughs (Queens and Brooklyn) in New York City, and two of which (Nassau and Suffolk) are suburban or rural. In popular usage, the term “Long Island” generally refers only to the counties of Nassau and Suffolk in order to differentiate them from New York City (The Hamptons are in Long Island). So, keep in mind: Long Island City is one thing, Long Island is something else.

And now, we need to clarify a few points about New Jersey. The green area on the map above shows the state of New Jersey. Remember: New Jersey is a state. Newark (where it is the airport and there is a large Brazilian community), Hobokken (where is Carlos Bakery), Jersey City (where is Liberty State Park), Elizabeth (where is Jersey Gardens) are all cities of New Jersey. Some are very close to each other, some are very close to Manhattan, some have Path service (subway that goes to Manhattan), some only have buses, some rely only on trains. Are you thinking of staying in a city in New Jersey? Simulate your route on Google Maps and check the transportation options available to Manhattan. The map below shows the transportation options from some hotels in New Jersey cities to Manhattan.

I think that’s it! I hope this post has helped elucidate these location issues in New York.

Korean Beauty stores in New York City – part 2

As promised, today I bring you the second part of the Korean Beauty stores guide. As I mentioned last week, in three years, the scene here in the city has changed and if before most of the stores were in Flushing, Queens, today you can explore this market without leaving Manhattan. In the first post, I talked more about private label stores – and today I bring several options for multi-brand stores. If you have not seen part 1, click here and check it out!

Besfren Beauty – Besfren Beauty is a multi-brand Korean cosmetics store. Products are carefully selected to offer not only trendy but also proven Korean beauty items. The curatorial team consists of biochemists, designers and beauty merchandisers with a profound understanding of Korean beauty products. With skincare and makeup items, Besfren offers an impressive selection of brands – some of them are very hard to find in New York City. Among the names: Innisfree, Etude House, SkinFood, Dr. Jart+, Elizavecca, Leaders, Neogen and Holika Holika. It’s worth to highlight the broad selection of sheet masks too.

Address: 315 5th Ave.

Everyday Beauty Lab – Everyday Beauty is a chain store of Asian beauty products that have many locations in Flushing and Chinatown as well. Some of the stores carry more 150 Korean and Japanese brands in categories like makeup, hair, body and skincare products. It is a must-go shop for those who like to know different products and also for Korean beauty lovers. One of the highlights of the chain is Missha, a famous brand known for the Perfect Cover BB Cream, one of the best selling in the world. In addition to BB Cream, you can also find skincare products and other makeup items from the brand. If you like face masks – especially sheet masks – the store is a truly paradise, with many options. Another highlight of Everyday Beauty is the presence of Bioré, a Japanese brand famous for the excellent sunscreen line. For those who love makeup, it is impossible to resist the section with mascaras, eyeliners and eyelashes. If you are looking for skincare products, you will find excellent brands such as O HUI and Faith. Also, it is worth exploring the store – because Asian brands always offer unusual and different products. Keep in mind: the best and largest chain’s store is in Chinatown, at Bowery, and it has two floors – the second is dedicated only to Japanese brands.

Address: 115 Bowery Street.

New Kam Man – nothing more exciting than visiting an Asian supermarket when you’re in an Asian neighborhood in New York, right? New Kam Man is a supermarket in the middle of Chinatown – with, of course, Asian groceries. What many people don’t know is that the beauty section of this market is huge, making the place a must stop for anyone who likes Asian cosmetics. There are brands like Hada Labo, DHC, Kracie, Dolly Wink, Shisheido, My Beauty Diary, LuLuLun and Diane. It is practically a secret – now shared – after all, who would say that a supermarket in the middle of Chinatown would have such a complete beauty department?

Address: 200 Canal Street.

oo35mm – despite being tiny and somehow a hidden store, oo35mm is very well frequented and has super loyal customers. The small facilities are filled with shelves stuffed with varied products from Korean and Japanese brands. Also, the staff is very helpful. Among the brands that can be found at the store are Innisfree, Etude House, Bioré, Banila.co, and Elizavecca. The place is very on-trend and all the newest hot items that are trending are probably in stock at oo35mm. So, don’t underestimate the store because of its size.

Address: 81 Mott St.

The Mask Bar – since the sheet masks opened a door for many people to become interested in Korean Beauty, it seems natural that there is a store dedicated only to this kind of product. And this is the proposal of The Mask Bar, a store whose focus are the face masks, especially sheet masks and hydrogel masks. Among the options, there are brands such as Innisfree, Holika Holika, Etude House, It’s Skin, Too Cool for School, IOPE and Dr. Jart. It is also possible to find a small selection of makeup and skincare products.

Address: 443 Broadway / 316 5th Ave, W 32nd St.

The Yeon – The Yeon was founded in 2012 and is dedicated to delivering quality products with nature-based ingredients. Lotus, tangerine, honey and snail extract are some of the key components of the skincare lines. Lotus, for example, has moisturizing and calming properties and is present in the Purifying Lotus line. The Jeju Island Hallabong Tangerine line has extracts from the Jeju Island fruit, rich in vitamins, which provides softness and elasticity to the skin. The highlight is the Jeb Hallabong Energy Cooling Sherbet Cream, with a quick-absorbing moisturizing formula and cute packaging. In New York, The Yeon stores offer, in addition to the products of the brand, other items from Korean brands such as Innisfree, Be the Skin, 3 Concept Eyes, Hanyul.

Address: 79 Mott St.

Do you want to know more? Check out this post with 10 Korean cosmetics to buy in NYC and the video on this post has English subtitles.

And remembering that you can download my app, NYC Beauty, to discover more beauty stores in New York.

2017 Upcoming Broadway shows

Broadway shows are among the list of must-do things in New York. In these three years living here, I have seen some and I can say that the energy is incredible. Although musicals are more famous – and involve more production and magic – Broadway also has plays that require a better understanding of the English language. I think that’s why musicals end up being more popular, and they enchant the little ones and the adults. Options are not lacking: there are classics like Phantom of the Opera and also the most famous, like Lion King and Aladdin. The schedule varies. There are musicals / plays that have been on Broadway for years – and others with pre-established dates. By 2017, we’ll have several new shows: more than 15 new titles! And in today’s post I bring some highlights …

Anastasia – inspired by the beloved films, the romantic and adventure-filled new musical Anastasia comes to Broadway. From the Tony Award®-winning creators of the Broadway classic Ragtime, this dazzling show transports us from the twilight of the Russian Empire to the euphoria of Paris in the 1920s, as a brave young woman sets out to discover the mystery of her past. Pursued by a ruthless Soviet officer determined to silence her, Anya enlists the aid of a dashing conman and a lovable ex-aristocrat. Together, they embark on an epic adventure to help her find home, love, and family. Anastasia is coming to Broadway on March 23th, tickets start at $69 and you can buy here.

AMÉLIE – this new musical  is based on the beloved five-time Oscar®-nominated film and starring Tony® nominee Phillipa Soo (Hamilton) in the title role. Shy Amélie lives quietly in the world, but loudly in her mind… where life is filled with mischievous adventures, a garden gnome can be a world traveler, a goldfish can be her dearest friend and true love is as magical as she imagines. Longing to connect with others, Amélie covertly improvises small, but extraordinary acts of kindness that bring happiness to those around her. But everything changes when she becomes captivated by a mysterious young photographer. Gathering the courage to follow her heart, she embarks on her biggest adventure yet—a journey out of her imagination and into his arms. Browaday previews start begin March 3rd and you can buy tickets here.

Charlie and the Chocolate Factory – Roald Dahl’s most treasured tale is coming to the land where sweet dreams come true–Broadway–starring two-time Tony Award® winnerChristian Borle as the magical maestro Willy Wonka himself. When Charlie wins a golden ticket to the weird and wonderful Wonka Chocolate Factory, it’s the chance of a lifetime to feast on the sweets he’s always dreamed of. But beyond the gates astonishment awaits, as down the sugary corridors and amongst the incredible edible delights, the five lucky winners discover not everything is as sweet as it seems. The musical features the beloved songs from the original film, including “Pure Imagination” and “The Candy Man”. It begins on March 28th and you can buy tickets here.

Sunset Blvd -Revival of the 1994 musical based on the 1950 Billy Wilder movie about a faded Hollywood silent film goddess who tries to make one last comeback. Glenn Close returns to Broadway in the tour de force performance that earned her the Tony Award for Best Actress – and a place in Broadway history – in Sunset Boulevard.Featuring a 40-piece orchestra, the largest in Broadway history, Andrew Lloyd Webber’s Tony Award®-winning masterwork of dreams and desire in the land called Hollywood comes to the Palace Theatre for 16 weeks only. More information and tickets here.

War Paint -Patti LuPone and Christine Ebersole star in this new musical about beauty titans Helena Rubinstein and Elizabeth Arden, who built empires in a business world ruled by men. War Paint tells the remarkable story of Helena Rubinstein and Elizabeth Arden—fierce rivals who defined 20th Century beauty. In creating an industry, they reinvented themselves and revolutionized how the world saw women. It begins on March 7th and tickets start at $75 – you can buy here. 

Click here and check out a post with a lot of tips about how to buy cheap tickets 

Click here and check out more information about online lottery!

Send a message to Nyorquina Paty – she usually has great prices for incredible seats: [email protected]

Plan your trip: major events in New York City and national holidays

You must know that every city has a high and a low season, right? This directly influences the price and availability of hotels and flight tickets. I already talked about this on this post here, with 5 tips on hosting in New York. However, there are some other factors that can influence the availability and price of hotels, such as major events and holidays. To help you  with your trip plan, I decided to list the most important events that happen in the city every year.

New York Fashion Week – the city always opens the Fashion season – afterwards, we have the Fashion weeks at London, Milan and Paris. And the parades happen twice a year, in February and September. Dates vary from year to year, but the event always starts at the beginning of the month and lasts for 9 days. You can check the dates here.

US Open – is the world tennis championship. It happens every year at Corona Park in Flushing, a neighborhood in Queens. The championship attracts a lot of people to the city, from all over the world and lasts for two weeks. It always rolls between the end of August and the beginning of September. This year, it will be from 08/28 until 09/10. You can check more information here.

New York City Marathon –  is one of the biggest races in the world, with more than 50,000 participants each edition. The route is very interesting, because the runners pass through the 5 boroughs of the city: Staten Island, Brooklyn, Queens, The Bronx and Manhattan. The event is huge and you need to have extra attention because some streets are closed – the route also passes through Central Park. The Marathon usually happens on the first Sunday in November. You can check more information here.

General Assembly of the United Nations – every year in September, leaders from various countries meet at UN Headquarters in New York for the General Assembly. This event brings together all 193 member states, is the organization’s main political gathering and takes place in the second half of September, and lasts 6 days.

Thanksgiving  – I would say that it is the most important holiday in the United States. It is always celebrated on the fourth Thursday of the month of November. In New York, the holiday is marked by Macy’s parade. The date also marks Black Friday, which happens the next day, and is marked by great deals in stores.

Memorial Day – it is an American national holiday that takes place annually on the last Monday of May. The holiday honors the American military who died in combat and already celebrates, in advance, the beginning of summer (which begins only on June 21, officially). On this date, there is also the Memorial Day Parade. You can check the details here when the date is near.

Labor Day – another American National Holiday celebrated on the first Monday of September. The day celebrates the social and economic contribution of workers to the country. The date marks – also in advance – the end of summer (which ends only September 22 officially).

Independence Day – It is Independence Day of the United States. It is a national holiday – July 4th – marking the Declaration of Independence of 1776, the year in which the Thirteen Colonies declared the formal separation of the British Empire.

In general, national holidays affect schools, public services and offices – tourist attractions and stores usually open. The holidays that most affect the run of the establishments are Christmas, New Year and Thanksgiving. I already did a post here on the blog about how to prepare and schedule for these special dates – and you can click here.

Living abroad and a tight heart

On January 3rd I completed three years living in New York. “But, already?” Already. I always wanted to live abroad and I remember that I always thought that one year would not be enough. A year would be too little to live abroad. Now I’m living abroad for three years old and I still feel that I have so much, but so much to do … Life goes too fast, time goes too fast. The year has just begun – but do you want to bet that in a blink of an eye we will be at Easter and in another blink of an eye it will be half of the year? Yeah.

Right now, I’m in Brazil. I came to spend the holidays with my family. It had been a year since I’d come for the last time – and it was the longest period of time that I spent in NYC without visiting to Brazil. In these three years living abroad, there have been many trips to my country (I am from Santa Catarina) and just as the smell of home and the food of my mom don’t change, neither changes the anguish that tightens my chest every time the day to go back is approaching. I even talk to those friends who have been away for a while longer to see if there’s a light at the end of the tunnel. “Over time, it gets easier,” we think. But then the friends inform you that no – it does not matter if you live abroad for 5 or 10 years – saying goodbye to the family will never be easy. To help, it seems that the clock decides to walk even faster in the days before boarding and your heart can’t stand tightness feeling. It tightens so much that you have to let it go – it has to put out,  you can cry hidden or at the waiting room of the airport.

I know that at this point, at least half a dozen of you are already thinking that “you’re lucky” or “girl, you’re going back to New York” or “take advantage because Brazil is worse than worse”. I really feel privileged because of the opportunity I have to live in the United States, in a city as wonderful as New York. This path that I have traveled to here has brought me many good things: a change in the focus of the blog that only gave me good results, a wonderful network and so many projects and jobs that I have developed over the years – not to mention all the experiences I had, places I could visit and even the dishes I tasted. Living abroad opens your head for so many things and your worldview expands in an incredible way – I think everyone should have this chance, even for a month in life.

I have said many times that, like everything in life, living abroad also has a bad side. You’ve probably heard a lot of success stories about foreign people living abroad, but you can not ignore everything that is faced to achieve that – and not everyone who lives abroad achieves their goals. The language barrier, prejudice, xenophobia, cultural differences – living abroad is to win small battles every day. From being able to answer the intercom and understand everything the person is talking about until you can communicate with the doctor and explain what you are feeling, find out the equivalent of that product in the supermarket or even help someone who is lost in the subway. All these situations would be very normal if I were in Brazil – but not when you are in a different country. The truth is that as life abroad is very intense it is necessary to remember that life in the place where you use to live continues. People die, people marry, celebrate birthdays, celebrate their graduations. And you will miss several of those moments. Of course, you will also create other situations – you will have celebrations moments with people who have crossed your path and will also welcome these friends in your home to celebrate Thanksgiving. You will begin to cultivate that feeling of being at home more and more. But there is always a little bit left in your life.

2016 was very cruel to the world. We saw so much bad things that happened, so many episodes of intolerance, so many lives that were gone in the blink of an eye. That’s why I value these moments in Brazil, close to my family – and the friends I left here. And the flight tickets for this time were very expensive. But for certain things we should not save money. We have the habit of thinking we have everything under control. We planned our week, that trip that will be in two months, we already thought about the next Christmas, we schedule a lunch for the holiday, we imagine the life for the next 10 years. But the truth is we don’t control anything. I think it’s good for the human being to think that he’s in control – after all, you can not live predicting the future either, but – it’s good to have a little toe on the floor. Sometimes I wake up in the middle of the night and think about my parents and it hurts, it hurts to know that we are not close. It hurts to know that there is a distance. Obviously everything is easy because technology, but of course Facebook, Skype and WhatsApp do not replace hugs. I have a relationship with my parents – especially my mother – that may not be the same as many people have. And then we live these days in Brazil as intensely – as it was before leaving Brazil – that each farewell hurts, as if you were reliving that feeling of leaving for the first time.

If the feeling goes way? Come on, of course. But living abroad is living eternally with this duality of feelings … It is to live intensely in a wonderful city – but always cultivating that feeling of missing those people who are not close. It is enjoying the most of your time in Brazil – and keeping that love for your home that is far away. I try to balance myself like this …

Korean Beauty stores in New York City – part 1

I am always talking about Korean cosmetics – but I have never written a post telling you about the stores locations in New York. When I first started exploring Korean beauty stores in the city, most of them were restricted to Flushing area, in Queens. Now the scenario is different. In three years, a lot has changed in the market and several brands have opened stores in Manhattan. Now you can make your Korean beauty shopping without leaving the island – which is quite convenient, right? And the number of stores is great! So I decided to split this topic into two posts.

Amore Pacific – is one of the most luxurious Korean cosmetics brands. The focus of the brand is on skincare and there are several lines, for mild, moderate and advanced signs of age. The formulas take ingredients like green tea, bamboo sap and red ginseng that work together to reverse the signs of aging. In addition, it is worth remembering that it was Amore Pacific created the concept of cushion, so widespread today not only in Korean brands but also copied by western brands. Brand space at Bloomingdale’s also offers facials.

Address: 1000 Third Avenue (at Bloomingdale’s).

Club Clio – Clio Club brings together, in fact, three brands from the same group: Clio Professional, Peripera and Goodal. Clio Professional is a makeup brand renowned for its iconic eyeliners, which are best sellers not only in Korea but throughout Asia. The products have excellent formulations, and the brand is known like “Mac in Korea”. Peripera is another makeup brand, with younger and romantic style, whose highlight is the design of the packages, always cute and fun. Finally, Goodal is the skincare brand of the group, made up of natural and quality formulas, focused on fermented ingredients. Club Clio stores also offer Dr. G, a cosmeceutical brand based on the vision of taking care of skin daily for healthy skin. There are specific lines for different skin concerns.  Kill Black Waterproof Pen Liner is not only one of the Clio bestsellers, but also the best-selling in Korea. Peri’s Tint is a very versatile product and Korean women favorite to give a light color to the lips.

Address: 11 W 14th St.

The Face Shop – The Face Shop is currently one of the most successful Asian companies in the international market. The brand’s mission is to offer high quality products, made with natural ingredients. In fact, the ingredients are quite interesting: the skin care lines carry ingredients such as chia seed, green tea and mango. The Face Shop also has a special line for men as well as products for hair, body, baby and even fragrances. The gift options also deserve attention, with fair prices. Try the Gold Collagen Ampoule Foundation, with sunscreen and skin-care properties that provides a radiant, high-moisturizing. Also, check out the Jeju Volcanic Lava Self-Heating Mask, a heating pore mask containing Jeju Volcanic Ash purifies skin as a warm sensation opens pores upon application.

Addresses: 25 W 32nd St (Koreatown) / 6 Elizabeth St (Chinatown).

Tony Moly –  the name “TonyMoly” means “Putting style into packaging”. The quirky term is derived from the English word “tony”, meaning stylish, and the Japanese word “moly”, meaning packaging. Loved by so many of its cult beauty fans, TonyMoly is most known for its whimsical, adorable packaging. With hand creams and lip balms in the shape of fruits, pandas that provide facial hydration, bunnies that spray soothing mists, what’s not to love? In addition to skincare products, TonyMoly also offers makeup and body and hair products. The banana-based line, one of the best-selling of the brand, has a sleeping mask, hand cream and lip balm, all with the fruit’s shape and fragrance. The egg-based line is also another success, for pore care – there are noise stripe, soap and mask, among other products. TonyMoly’s sheet masks are also brand’s best sellers, as well as pacthes – hydrogel masks for specific areas, such as lips and cheeks.

Address: 35 W 32nd St. 

Nature Republic – Founded in 2009, Nature Republic is a South Korean cosmetic brand that utilizes all natural derived ingredients of the highest quality for all their products, like aloe vera, argan oil and green tea. Nature Republic offers products in categories like body care, hair care, makeup and skincare, the highlight of the brand. The must have product is the Ginseng Royal Silk cream, known as “The Miracle Cream”. The formula contains 6 years old ginseng, royal jelly and 95% specks of gold. The combination of the anti-aging ingredients smooths out wrinkles and brightens the skin. The Snail Skin Care line is a customer favorite, due to the anti aging and whitening benefits. The snail mucus is extracted, filtrate and put into the product, making it one of the best and fast working anti aging skin care line. For the warm seasons, Super Aqua skin care line is very light and fast absorbent. Contains marine plants and minerals from the ocean, which help to seal in moisture and protect the outer skin layer.  And the best selling item is the Aloe Vera gel, which is derived from organic Aloe Vera grown in California. Having multiple uses, this gel is a head to toe treat. Because of the success, Nature Republic launched the Real Squeeze Aloe Vera line. The collection features Toner, Essence, Emulsion and Cream that contains concentrated Aloe Vera from California. The formulas are light, refreshing and fast absorbing.

Addressess: 33 West 32nd St (Koreatown) / 12 E 14th St. (Union Square).

Too Cool for School – dedicated to quality and creativity, the brand brings together the latest beauty trends with a diversity community of experimental artists. The result is innovative products with beautiful packaging. From the formulas to the design, everything get your attention at Too Cool for School. The main categories are makeup and skincare. Dinoplatz collection offers a lot of products such as blush, powder and concealer, with packaging designed by Hatori Sando, that illustrated several buildings and icons of New York City. The same collection features a innovative mascara: a mechanism that allows you to curve the brush to optimize the application. Another successful line is Egg, with mousse soap, body oil, mousse pack and sheet masks. With formulas that moistures the skin and control oil, the products are among the brand’s  best-sellers.

Address: 292 Lafayette St.

Do you want to know more? Check out this post with 10 Korean cosmetics to buy in NYC and the videos on this post have English subtitles.

Do you like this post? Next week I’ll try to publish Part 2, okay? And remembering that you can download my app, NYC Beauty, to discover more beauty stores in New York.